Yummy Mart Unveils Pokémon Collection Lingerie Range

Japanese lingerie company Yummy Mart has collaborated with The Pokémon Company International, which has seen its sister brand Peach John design a limited Pokémon Collection largely inspired by Pikachu.

That assorted clothing range has pyjamas, a poncho and eye mask, with the resulting collaboration having been described as one “full of surprises.” The most eye-catching addition is the bra stuffed with Pikachu plushes, although it is clarified that only three pieces have been created and they aren’t being made available to purchase.

The move, as expected, was made to help celebrate 20 years since Pokémon first launched in Japan, which is a landmark milestone for the brand. Yummy Mart are to run an Instagram competition in-store, which will run between Wednesday 20th April – Sunday 8th May 2016. Those that use the #YM_PIKACHU hashtag will be entered into a lottery to win special prizes.

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[Thanks Inside Games]

Written by
After starting out with a Yellow Game Boy and a copy of Donkey Kong Land, Alex once hid in his room to play The Legend of Zelda: Ocarina of Time one Christmas. Now he shares his thoughts on Nintendo Insider, keeping track of everything to do with Nintendo.

2 Comments

  1. Gonna get shocked trying to see what in them Pikachu panties.

    Reply
  2. These guys aren’t the first to make a Pokemon pajama and lengerie collection.
    UnderbossNYC has been in the game since the 90s and just released a crazy line – my buddy told me they did some custom s**t at GameStop and Spencer’s too..

    They’re doing a Pokemon giveaway right now – check their Instagram @underbossnyc

    You’re welcome 😉

    Reply

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