Link, Mario and Pikachu are the best-selling amiibo in the US


Nintendo’s foray into the toys-to-life category with their amiibo figures is proving enormously successful, and, while slightly marred by stock shortages, is looking set to help return the company to profit this year.

Since they launched on November 21st, Nintendo of America have shared that amiibo sales are “approximately equal” to those of Super Smash Bros. for Wii U. With the mascot brawler’s sales nearing 710,000 units across the pond, we can estimate that, at $12.99 each, that means that amiibo has generated $9.22 million in sales so far for the company – set to be boosted further by incoming waves.

Link, Mario and Pikachu (in that order) are apparently the best-selling figures so far, meaning that even the thick yellow stand isn’t swaying anyone from purchasing the Hylian hero.

Alex Seedhouse
After starting out with a Yellow Game Boy and a copy of Donkey Kong Land, Alex once hid in his room to play The Legend of Zelda: Ocarina of Time one Christmas. Now he shares his thoughts on Nintendo Insider, keeping track of everything to do with Nintendo.
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