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Iwata: Nintendo’s region-lock choice not out of “business ego”

Nintendo’s global president Satoru Iwata has stated that the company’s decision to region-lock their hardware was not made out of “business ego,” but purely for the “cultural acceptance and legal restrictions” needed to be taken into consideration worldwide.

Such comments were made at E3 2013, before Microsoft’s hand was forced to reverse their policies for Xbox One after Sony trounced them with their choices for PlayStation 4. It ultimately led to a fan petition for Nintendo to change their mind.

“From some people’s perspective, it might seem like a kind of restriction. However, we hope people can appreciate the fact that we’re selling our products worldwide,” Iwata explained to IGN.

“There are many different regions around the world, and each region has its own cultural acceptance and legal restrictions, as well as different age ratings. There are always things that we’re required to do in each different region, which may go counter to the idea that players around the world want the freedom to play whatever they want.”

Iwata commented that the entire industry has to “grapple with” such issues, with Nintendo having “historically” always treated their hardware like this.

He closed, “I hope that game fans can understand that the industry isn’t doing this solely out of business ego. There are some reasons behind it.”

1 Comment

1 Comment

  1. Kale

    July 4, 2013 at 2:15 pm

    “I hope that game fans can understand that the industry isn’t doing this solely out of business ego.”

    That’s what he doesn’t understand. The gaming industry isn’t doing this at all. It’s just Nintendo. It’s sad too. They are obviously aware of the petition and they pretty much just put a big middle finger right in our faces. Thanks Nintendo.

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