The Pokémon Company International has outlined what they have planned for Pokémon Day this week, when, on Wednesday 27th February, they will once again celebrate the day when Pokémon Red and Pokémon Green were first released in Japan.
This year, their plans include Pokémon Trading Card Game events, curated animated content on Twitch and Pokémon TV, new merchandise from Pokémon Center, retail promotions, and more.
You’re invited to join the conversation online by using the hashtag #PokemonDay on social media, with more details about their plans broken down below:
Pokémon Trading Card Game Trade & Play Events
Select retailers, including GameStop and Best Buy in the US and EB Games in Canada, will host Trade & Play events for the Pokémon Trading Card Game in celebration of the latest expansion, Pokémon TCG: Sun & Moon – Team Up.
Attendees will receive a free oversize booster pack containing cards and other goodies (while supplies last), and they’ll have the opportunity to play the Pokémon TCG and trade cards with other fans. Event details for participating retailers are as follows:
GameStop: Over 2,500 stores in the US will host events on Saturday 23rd February and Sunday 24th February. In addition, GameStop will release an exclusive Lapras plush by Wicked Cool Toys during the events.
Best Buy: Over 100 stores in the US will host events on Saturday 23rd February.
EB Games: Over 100 stores in Canada will host events on Saturday 23rd February
Curated Animated Content on Twitch, Pokémon TV, and Broadcast
Trainers will be able to relive some of their favorite moments from the animated TV series and movies as the Twitch Pokémon Marathon returns on Pokémon Day. From Wednesday 27th February – 5th May, fans can tune in to twitch.tv/twitchpresents to watch Pokémon the Series: Diamond and Pearl, Pokémon the Series: Black & White, Pokémon the Series: XY, and select movies.
Twitch will showcase some of their favorite episodes and movies all day on Wednesday 27th February, with content highlighting Pokémon like Pikachu, Zekrom, Eevee, Snorlax, and others that appear as TAG TEAM Pokémon-GX from the recently released Pokémon TCG: Sun & Moon—Team Up expansion.
On Pokémon TV, available via the app for iOS and Android devices and on Pokemon.com, fans can watch episodes featuring Gengar and Mimikyu, which can also be found paired together as a TAG TEAM Pokémon-GX. Disney XD in the US and YTV in Canada will also join the fun by showcasing blocks of fan-favorite episodes on Wednesday 27th February.
Brand-New Collection from Pokémon Center
Pokémon Center will release Poké Ball Classics, a new collection of premium-quality apparel and accessories that are fitting for the workplace and dressy occasions. Sporting a clean and crisp Poké Ball pattern, the line includes a bifold wallet, tie, infinity scarf, polo shirt, messenger bag, and Fossil watches for women and men.
Poké Ball Classics will be available starting Wednesday 27th February at PokemonCenter.com, the premier destination for Pokémon merchandise in the US.
Pokémon Streetwear Collaboration with 10.Deep
Pokémon will soon debut a US streetwear apparel collaboration with streetwear brand 10.Deep Clothing Inc. The Pokémon Company International and 10.Deep have partnered to create a capsule collection for spring/summer 2019, with apparel featuring the infamous Team Rocket.
The items will be available on Wednesday 27th February at a pop-up event taking place at the 10.Deep flagship store in New York City and on 10Deep.com. Following the initial launch, the line will be available at select boutiques.
Special Toys and Retail Promotions
On Wednesday 27th February, The Pokémon Company International and Funko will add Bulbasaur to their roster of Funko Pop! Pokémon figures. Fans can sign up at Funko.com to receive updates on product availability.
In addition, Build-A-Bear Workshop will offer an online discount of up to 30 percent off all Pokémon bundles from Monday 25th – Wednesday 27th February.