Nintendo of America have taken a far different approach with their Wii U marketing campaign, accompanied by the slogan “How U Will Play Next.”
Housed in brightly coloured cubes, groups enjoy playing on Nintendo’s new console in the varying ways that the system may be utilised in terms of gameplay approach. Families, friends, and players of all ages eagerly grin at everything the Wii U can offer, following in the footsteps of the mass market appeal that the Wii was readily able to achieve.
The Wii U will launch across North America on November 18th, with a European release to follow on November 30th.
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