THQ lays off staff following “weaker than expected” uDraw sales
THQ has confirmed that it has laid off thirty members of staff, following “weaker than expected sales of the uDraw Game Tablet”.
Such a move will allow the company to “reduce costs, increase efficiency and increase the focus of our organization” a spokesperson stated, instead concentrating on recent releases WWE ’12 and Saints Row: The Third, as well as the forthcoming launch of UFC 3 next year.
“Due to weaker than expected sales of the uDraw Game Tablet, we are taking a difficult but important step to reduce the number of employees that supported this brand”, THQ’s representative explained. “30 people will be leaving the company and business unit leader Martin Good will also be leaving to pursue new opportunities outside the company. This action will allow us to reduce costs, increase efficiency and increase the focus of our organization.”
“WWE ’12 and Saints Row: The Third are two of the top games this holiday season and we also have another huge hit coming up in February with the launch of UFC 3. We want to make sure that we are focused on maximizing the sales and profitability of these titles as well as the broader pipeline of titles that matter most to our future.”
[Thanks Game Informer]