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The Pokémon Company have partnered with Japanese publisher Shogakukan to launch Pokémon Life.

This new magazine will be targeted at players from late teens to those in their 20s, and is described as a lifestyle publication that will cover games, anime movies and interviews. Illustrations and photos in sent by readers will also be shared.

Pokémon Life will also detail the latest products to become available at Japan’s Pokémon Centers, which will include the activities and products in their ‘Pokémon With You’ range – that continues to support disaster recovery efforts surrounding the Great East Japan Earthquake.

Shogakukan’s Pokémon Life magazine will launch in Japan on July 30th, and will include posters and a Pikachu case.

[Thanks Inside Games]

Alex Seedhouse

Alex Seedhouse

After starting out with a Yellow Game Boy and a copy of Donkey Kong Land, Alex once hid in his room to play The Legend of Zelda: Ocarina of Time one Christmas. Now he shares his thoughts on Nintendo Insider, keeping track of everything to do with Nintendo.