The Pokémon Company have partnered with Japanese publisher Shogakukan to launch Pokémon Life.
This new magazine will be targeted at players from late teens to those in their 20s, and is described as a lifestyle publication that will cover games, anime movies and interviews. Illustrations and photos in sent by readers will also be shared.
Pokémon Life will also detail the latest products to become available at Japan’s Pokémon Centers, which will include the activities and products in their ‘Pokémon With You’ range – that continues to support disaster recovery efforts surrounding the Great East Japan Earthquake.
Shogakukan’s Pokémon Life magazine will launch in Japan on July 30th, and will include posters and a Pikachu case.