Pachter: Wii U has failed to capture consumer imagination
Everyone’s favourite games industry analyst Michael Pachter has chimed in as to why he believes the Wii U hasn’t struck a chord with consumers, especially after the runaway success of its predecessor.
That discussion largely revolves how the Wii U GamePad isn’t as intuitive as the Wii Remote, baffling those that found the Wii such an accessible entry point. The crux being that Pachter believes it was perhaps “a little too innovative,” that Nintendo won’t recover and will need to scrap the idea and go back to the drawing board.
“They’d have to really surprise us,” Pachter explained to Game Informer, asked if there was a positive way forward for Wii U. “The Wii did something that the Wii U isn’t doing – it captured our imagination, because the way the Wiimote worked, it was so easy and intuitive and fun that people were willing to give it a try.
“The price point, which I believe was $249 at launch, was so cheap relative to the $399 Xbox 360 and the $599 PS3 that a lot more people were willing to try it. And then there was Nintendo’s reputation as having much more family-friendly games.”
He continued, “I don’t think the Wii U does any of those things. My mom came over to my house – she was 83 when I got a Wii – and she was playing and laughing so hard that tears were running down her face. She picked up the Wiimote and she knew exactly what she was doing to the play Wii [Sports] Tennis. It was just obvious.
“She came over last year, and we had the Wii U. She wanted to know if we had any new consoles. We handed her the GamePad she was completely baffled – no idea what to do with it. If you play, you know that it’s not that intuitive. I think that they are so interested in innovating, that they tried something that was a little too innovative, and it wasn’t intuitive.
“So, no, I don’t think they recover. I think they screwed that up royally. They’re going to have to scrap it. There’s a reason why we have game controllers, and if you remember back in the day, Nintendo invented the game controller. The NES came with a game controller. They were the first guys who did it, and they came up with something because it made sense.”