Pachter: “I don’t know why Iwata is still employed”


Wedbush Securities analyst Michael Pachter has reiterated his bewilderment at Nintendo’s current direction, by stating “I don’t know why Iwata is still employed.”

It’s not the first time that he’s uttered the words, but he continues to point toward Nintendo missing a huge opportunity to introduce a younger generation of gamers to their brands by ignoring the mobile market.

The company should look toward putting Game Boy Advance titles on smartphones and tablets for free, whilst charging $3-5 for DS releases, apparently. That would generate more revenue for Nintendo, whilst spreading more attention toward their Wii U and 3DS releases that use the same brands.

Pachter also says that the Wii U’s sales performance so far has been “underwhelming,” expecting it to reach 30 million “or fewer” units whereas the PlayStation 4 and Xbox One will sell between 90 – 120 million units each.

Not a positive picture, then, but it’s now down to Nintendo to turn things around with Wii U as they did with the 3DS.

[Thanks Games Industry International]

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