Exclusive Pikachu available at Build-A-Bear Workshop in Early 2016


The Pokémon Company International has partnered with Build-A-Bear Workshop to release an exclusive Make-Your-Own Pikachu in early 2016.

The Pikachu will be available at purchase at stores across Europe, North America and Australia, as well as through Build-A-Bear Workshop’s website.

Those that purchase the iconic Pokémon will receive a “unique Build-A-Bear Workshop-branded Pokémon TCG card” as a gift, while consumers will be able to customise their Pikachu with a Poké Ball hoodie. Whereas for those choose to order Pikachu online, the stuffed toy will include a sound chip, the Poké Ball hoodie and a Charizard costume.

“Pokémon and Build-A-Bear Workshop both create memorable experiences for fans of all ages,” comments Monika Salazar, The Pokémon Company International’s director of licensing. “We are delighted to partner with a brand like Build-A-Bear Workshop that represents fun and friendship.”

This presumably forms part of Pokémon’s 20th Anniversary plans next year – will you be buying Pikachu?

Alex Seedhouse
After starting out with a Yellow Game Boy and a copy of Donkey Kong Land, Alex once hid in his room to play The Legend of Zelda: Ocarina of Time one Christmas. Now he shares his thoughts on Nintendo Insider, keeping track of everything to do with Nintendo.
Do NOT follow this link or you will be banned from the site!