Analysts blame Sony for Nintendo’s lack of third-party support
ACE Securities, a Japanese investment and market analysis firm, has blamed Sony for Nintendo’s lack of success in securing third-party support on Wii U.
Their report, written in response to Nintendo’s revised financial forecast, indicated what the firm expected president Satoru Iwata to discuss during their corporate management policy briefing being held later this week, with those being outlined as follows:
“1: Dealing with content development risks due to the consecutive failure to launch with high performance the 3DS and the Wii U.
2: Response to the problem of the inability to secure third party titles caused by SCE [Sony Computer Entertainment] investing heavily in the marketing cost of multiplatform software.
3: Due to the soaring development costs of home consoles making difficult to ensure profitability, we hope to hear an answer on the building of a new business model.”
2014 saw a bold and assertive Sony emerge to take the world by storm with the PlayStation 4, led by a blitz of well-calculated press events, game reveals and marketing activity – which heavily promoted third-party partners onboard – led to the console achieving sales of 4.2 million units in just two months. It proved a stark contrast to the rather lacklustre beginnings of the PlayStation 3 at retail.
Even the most loyal of fans will recognise that there are far more sever circumstances as to why Nintendo haven’t been able to court third-parties to develop for Wii U, but no one can deny the excitement that swept around PlayStation 4 and Xbox One hasn’t at least played some part in swaying them away.