Analyst: Wii U lacks appeal beyond core fans


Baird analyst Colin Sebastian has delivered a damning report to investors regarding the Wii U.

He believes that in order for Nintendo to regain market share, they must release key first-party titles and retain support from third-parties. A price cut may even be on the cards, with the system apparently failing to appeal beyond core fans.

“We remain concerned that Nintendo’s innovative Wii U console will lack broad appeal beyond the core Nintendo fan base,” Sebastian writes.

“Following a somewhat lackluster launch and holiday selling season, Nintendo will need to bring to market major first-party releases (Zelda) and retain the support of key third-party developers to reduce market share losses.

“In a negative scenario, Nintendo will be forced to prematurely lower the Wii U price, and over the course of this cycle, we expect consideration will be given to extending first-party franchises to other platforms.”

[Thanks GamesIndustry International]

Alex Seedhouse
After starting out with a Yellow Game Boy and a copy of Donkey Kong Land, Alex once hid in his room to play The Legend of Zelda: Ocarina of Time one Christmas. Now he shares his thoughts on Nintendo Insider, keeping track of everything to do with Nintendo.
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